You First You First

+Corporate

Corporate
December 3, 2024

You First Joins Gersh, Creating a New Force in Global Sports and Entertainment Representation

With offices in 14 countries and more than 600 employees worldwide, the American agency and European multinational will combine resources to leverage new client opportunities across the sports and entertainment industry.

You First adquires Mothersh1p
Brands
October 26, 2023

You First invests in German agency Mothership

The multinational continues to expand with MOTHERSHIP, a leading digital marketing agency specializing in video games marketing, digital entertainment and talent management.

Corporate
April 4, 2023

You First launches its new music division

The Spanish multinational, which closed 2022 with a turnover of 60 million euros, is expanding its range of verticals even further.

Corporate
November 18, 2022

You First enters Forbes List Top 10

Forbes values the agency's strong presence in the NBA through its subsidiary Tandem Sports and Entertainment.

Graphic that shows that, according to Forbes, You First is the 10th most valuable sports agency in the world.
Corporate
November 18, 2022

You First enters Forbes List Top 10

Forbes values the agency's strong presence in the NBA through its subsidiary Tandem Sports and Entertainment.

People at the Repsol event organized by Eventologies by You First
Brands
September 20, 2022

Eventologies, second prize for Best Celebration Event at the EventoPlus 2022 Awards

The corporate events division of the You First Group wins the prestigious award for the organization of the gala "Repsol: Toda tu energía"

Christoph Baumgartner, TSG 1899 Hoffenheim footballer, celebrates a goal in the Bundesliga.
Corporate
June 1, 2022

You First breaks into the Bundesliga

Grass is Green joins You First, which amplifies its direct presence in top international football markets

Fabián Ruiz, footballer, posing for a photo after signing with PSG in 2022.
Corporate
March 16, 2022

You First, leader in market value among Spanish agencies

With 227 players represented, it accumulates a total market value of 355 million euros.

Jaguar TCS Racing team during a Formula E race
Brands
February 9, 2022

You First acquires a majority shareholding in Goodform – the UK based Data & Insights company

New partnership expands client services with enhanced data and insights capabilities in the sports and entertainment industries.